This privacy policy is served by Desperate Men. We are committed to protecting your personal information and being transparent about what information we hold about you.

The purpose of this policy is to give you a clear explanation about how we collect and use the information we collect from you directly and from third parties.

We use your information in accordance with all applicable laws concerning the protection of personal information.

This policy explains:

  • Information collection
  • How your information is used
  • Who we share your information with
  • How we maintain your information
  • Websites

If you have any queries about this policy, please contact:


We collect personal information, such as names and email addresses that you submit to us, when you sign up to our email newsletters or email to request information or write to us. The information collected by us will be stored securely, only used for the specific purpose outlined below and will not be passed on to, or sold to any third parties.

Information collection

We collect information in a number of ways:

Information you give us
For example, when you register to receive our newsletter, we’ll store the personal information you give us such as your name and email address.

Information about your interactions with us
For example, when you visit our website, we collect information about how you interact with our content. When we send you a mailing we store a record of this, and in the case of emails we keep a record of which ones you have opened and which links you have clicked on.

Sensitive personal data
Data Protection law recognises that certain categories of personal information are more sensitive such as health information, race, religious beliefs and political opinions. We do not usually collect this type of information unless there is a clear reason for doing so.

Legal basis

There are two bases under which we may process your data:

Legitimate business interests
In certain situations we collect and process your personal information for purposes that are in our legitimate organisational interests. However we only do this if there is no overriding prejudice to you by using your personal information in this way. We describe below all situations where we may use this basis for processing.

With your explicit consent
For any situations where the two bases above are not appropriate, we will instead ask for your explicit consent before using your personal information in that specific situation.

How Your Information is used

Email Marketing communications: We use our legitimate business interest as the legal basis for communications by email. In the case of email, we will provide you with an option to unsubscribe in every email that we send you, or alternatively you can use the contact details at the end of this policy. Other processing activities: In addition to marketing communications, we also process personal information in the following ways that are within our legitimate organisational interests or for contract purposes:

• In order to improve our website we may analyse information about how you use it and the content and ads that you interact with;

We will always keep your rights and interests at the forefront to ensure they are not overridden by our own interests or fundamental rights and freedoms. You have the right to object to any of this processing at any time. If you wish to do this, please use the contact details at the end of this policy.

Please bear in mind that if you object this may affect our ability to carry out tasks above that are for your benefit.

Who do we share your information with?

We do not share your information with anyone.

Maintaining your personal information

We store your personal email information for as long as we need the information for the purposes for which it was collected. We will provide you with an option to unsubscribe in every email that we send you, or you can use the contact details at the end of this policy.

Security of your personal information

We will put in place appropriate safeguards (both in terms of our procedures and the technology we use) to keep your personal information as secure as possible.

Your rights to your personal information

You have a right to request a copy of the personal information that we hold about you and to have any inaccuracies in this data corrected. Please use the contact details at the end of this policy if you would like to exercise this right.


The website that this policy relates to is:

Third party links

Our sites may contain links to other sites and resources provided by third parties. We have no control over the contents of those sites or resources. If you use any third-party sites or resources linked from, their rules and policies will apply and you should always check these before you submit any personal data to them. We do not accept any responsibility or liability for these policies.


Cookies are small text files that are automatically placed onto your device by some websites that you visit. They are widely used to allow a website to function (for example to keep track of your basket) as well to provide website operators with information on how the site is being used. We use cookies to identify how the website is being used and what improvements we can make.

Third party cookies

On our sites we may embed content from third parties such as YouTube, Facebook and Twitter. These sites may deliver their own cookies. We do not have any control over these third-party cookies and you should visit their websites to find out more about their use of cookies.

How do I restrict or delete cookies?

Your web browser should allow you to restrict or delete cookies set by this Site. The Help function within your browser should tell you how. Alternatively, you can visit which provides general information about cookies and how you can manage cookies on your computer.

Contact details and further information

Get in touch

Please get in touch with us if you have any questions about any aspect of this privacy policy, and in particular if you would like to object to any processing of your personal information that we carry out for our legitimate organisational interests. If you have any questions about this policy, or would like to request a copy of the details that we hold on you, please contact


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See our newsletters archive here.